Cultural Ambition
The vision for Manchester’s cultural development was originally set out in the Cultural Strategy, published in 2002. ‘Our Creative City’ recognised the pivotal role of culture in shaping the future of the city, and identified ways of making the most of Manchester’s unique cultural assets. The Cultural Ambition provides an updated framework for delivery of the Strategy; it builds on what has already been achieved and aims to continue this success to 2012 and beyond. The five main themes of the Ambition guide the Cultural Partnership towards enabling the city to meet its challenges and fulfil its potential.
Manchester has a history of cultural innovation which is reflected in the wealth of outstanding art and heritage already on offer in the city. The next challenge is to continue this trend by encouraging artistic development and highlighting Manchester's distinctive character...
More Community Inspired
The diversity of the Manchester community keeps the city endlessly lively and exciting. The result is a wide range of cultural opportunities across the city, with numerous possibilities for individual engagement. Encouraging participation in culture can enhance feelings of social inclusion and pride of place...
More Creative Investor
The continuing growth of the creative sector in Manchester is one of the City's greatest economic advantages, and the emerging digital market widens the scope for innovation still further. Providing opportunities for the further development of the creative and media-led industries will offer a boost...
More Talent City
The residents of the city are the source of its creative talent; they are also the people who should benefit from it the most. Manchester's cultural framework can be used to help residents acquire new skills, and open up opportunities. In particular, cultural activity can encourage attendance...
More Culturally Connected
Manchester's cultural offer needs to be coherently structured in order to reach the greatest possible number of people. It must be presented in a way which clearly places the city's visitor attractions in their social and historical context and connects them via effective transport links. The key cultural...
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